Online Course Blueprint Checklist

Online Course Blueprint

A step-by-step guide to plan, launch, and manage your online course

🧠 Planning & Research

Define course objectives and outcomes Identify target audience and their needs Conduct competitor analysis Choose a course topic with market demand Outline course structure and modules

🎬 Content Creation

Develop engaging lesson content Create high-quality video lectures Design downloadable resources (e.g., PDFs, worksheets) Prepare quizzes and assessments Ensure content accessibility and inclusivity

🛠️ Platform Setup

Select an online course platform (e.g., Teachable, Thinkific) Upload course content and organize modules Configure payment gateways and pricing Set up course landing page with compelling copy Test user experience and navigation flow

📣 Marketing & Promotion

Develop a pre-launch marketing strategy Build an email list and nurture leads Utilize social media channels for promotion Collaborate with influencers or affiliates Launch paid advertising campaigns (e.g., Facebook Ads)

🚀 Launch & Post-Launch

Open course enrollment and monitor sign-ups Engage with students through forums or Q&A sessions Collect feedback and testimonials Analyze course performance metrics Plan for course updates or future offerings