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Webinar Launch Blueprint

Step-by-step checklist for a high-converting webinar launch

📌 Pre-Webinar Planning

Define webinar goal and audience Choose webinar platform (Zoom, WebinarJam, etc.) Set date, time, and duration Draft webinar outline and topic title Create slide deck and visuals

🧰 Tech Setup

Set up registration page with opt-in form Integrate autoresponder/email follow-up Set up thank you and reminder emails Test audio, camera, screen share Schedule a dry run rehearsal

📣 Promotion

Announce on email list and social media Run ads (optional: Facebook, YouTube, Google) Post teasers and countdowns Encourage affiliates/partners to promote

🎤 Webinar Execution

Start on time and welcome attendees Deliver valuable content and stories Present your offer (product/service) Include call-to-action and Q&A Record the session

📈 Post-Webinar Follow-Up

Send replay email Follow up with unconverted leads Upload replay to website or funnel Analyze stats and conversion rate Schedule next webinar or launch