💼 7-Figure Digital Product Business Checklist
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🧠 Planning & Product Research
Identify target audience & pain points
Validate idea via surveys, search trends
Analyze competitors' offers & positioning
Choose 1–3 high-impact digital product types (eBook, course, template)
🛠️ Product Creation
Outline modules/content structure
Create product using tools (Canva, Google Docs, Loom, Notion)
Package product professionally (PDF, MP4, Zip, hosted course)
Protect and license your digital content
🛒 Funnel & Website
Build landing page (Carrd, WordPress, Systeme.io)
Integrate checkout + upsell (Gumroad, Stripe, PayPal)
Create thank-you page with access instructions
Set up members portal or delivery system
📢 Marketing & Traffic
Choose 1-2 platforms for organic content (YouTube, TikTok, Instagram)
Run paid traffic (Meta Ads, Google, TikTok Ads)
Launch affiliate/referral program (Rewardful, Tapfiliate)
Build lead magnet + email opt-in system
💌 Email Automation & Sales
Write email series (welcome, sales, follow-up)
Segment buyers, non-buyers, and freebie downloaders
Automate lead nurturing and re-marketing
Set up retargeting emails or ads
📈 Scaling & Optimization
Collect testimonials and case studies
Test and improve conversion rates
Hire VAs for customer service, design, outreach
Create new upsells/downsell paths
Reinvest profits into more traffic and products